Dad of Divas' Reviews: Book Review - Never Apply For a Job Again!

Sunday, February 12, 2012

Book Review - Never Apply For a Job Again!

About the Book
It's Sunday morning and you're at it again. You're online,
coffee in hand, praying that each resume you send out will be the one to get a hit. Yet, eighty percent of jobs are filled before they are ever advertised. People who are desperate for work want to know where to go
and who to reach out to for work in an all too volatile economy.

In his new book, Never Apply for a Job Again: Break the Rules, Cut the Line, Beat the Rest (Career Press, February 2012), Darrell W. Gurney shares the "stealth" networking skills he's taught for 25 years as a renowned career consultant. Drawing on basic principles of human
psychology, Never Apply for a Job Again shows you how to open doors to influential players in your fields of interest to gain top-of-mind awareness and top-drawer connectedness. Through 10 simple and
easy-to-follow principles, Gurney teaches you how to create powerful relationships with anyone, anywhere, for lifetime career management as both an employee or entrepreneur.

Never Apply for a Job Again shows how old-fashioned yet innovative networking wins hearts, minds, and opportunities for the savvy job seeker or career expansionist. When one becomes "question-able" in an area of passionate interest, and follows certain stealth rules of networking engagement, the personal relations developed can effect entire career changes. Gurney reminds us that:

  • An ounce of research is worth a pound of job search
  • You can never have too much information.and the higher the altitude the better
  • If you treat someone like an expert, they will open their door
  • Being interested rather than interesting wins friends and influences people
  • Face to face trumps online connections anytime
  • You build "relationship equity" one meeting at a time
  • Being top-of-mind, you're always easy to find

Once you recognize and reach out to effectively design your networks, Gurney writes, "your 'security' will no longer be dependent on any particular employer, recruiter, or even field, but will be placed firmly into your own hands".

My Take on the Book
What was great about this book was that it offers you amazing practical tips to give you insights into getting your foot in the door for an interview for any job. You leave the reading of this book with so much information and resources that will help you right away in any job search that you are in or that you are planning in the near future. The book was an easy read and I came away with a ton of great ideas. One of the things that I really liked was the idea of looking at yourself as a brand. What a great concept and what great ideas. You will be able to transform the way that you look at yourself and at your future. A great book!

All opinions expressed in this review are my own and not influenced in any way by the company.  Any product claim, statistic, quote or other representation about a product or service should be verified with the manufacturer or provider. Please refer to this site's Disclaimer  for more information. I have been compensated or given a product free of charge, but that does not impact my views or opinions.

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