"Cost saving doesn't mean sacrificing a healthy diet or the foods your family likes," says Nelson, "With meal planning strategies and simple recipes families can enjoy cooking quick, delicious and nourishing meals. It's never been simpler."Nelson has been called "the rock star of the recession" by the Washington Post and has taught millions how to save with coupons on Oprah, The Today Show, CNN, Wall Street Journal, Good Housekeeping and Good Morning America.
Because of the recession, more than 40 million people nationally are printing online coupons, up 20 percent from last year, according to a recent report from the Simmons Market Research Bureau.
Coupon usage is definitely on the rise, and more shoppers are looking for help with their grocery spending. Membership on the site has jumped from 180,000 in early 2008 to more than 1.9 million members now.
"Our coupons are for popular products , just this month we have coupons from Kraft, Kellogg's, General Mills, Procter & Gamble and many other quality manufacturers. We also have a great offer from restaurant.com, a gift certificate for $25 that you can buy for only $6 or less with special promotions.Nelson, a mother of two, says cutting your grocery bill in half is easy. She launched CouponMom.com eight years ago to show other shoppers what weekly sales and savings are available - saving them time, and of course, money.
Here are some of the Coupon Mom's favorite ways to "Strategically Shop" on a trip to the grocery store.
- Pick one day a week to shop and plan your week's meals and snacks carefully to make a comprehensive shopping list. The extra planning time will save time and expense of unplanned shopping trips mid-week.
- Compare prices for your common items at a few nearby stores and cherry-pick the deals if necessary. Nelson finds the lowest prices on fresh produce and pantry basics at local discount stores and buys the rest of her week's groceries at a typical supermarket using sales, loss leaders, "Buy one, Get one free" offers and doubled coupons.
- Study the stores' sales circulars and use online resources like www.CouponMom.com to find the best sales. The free service does the work of finding coupons and deals for shoppers by listing grocery bargains at 41 retailers in 50 states.
- Stock up on your common items when they are at their rock-bottom prices. By getting a few weeks' supply of an item, you will have enough on hand until the next sale. Getting in the cycle of stocking up in this way will get you out of the cycle of paying full price for anything.
- Maximize your coupon inventory. Buy multiple copies of the Sunday newspaper during high coupon weeks, watch for coupon displays in the store, pay attention to your register receipt coupons, use electronic coupons at grocery store websites and even email the customer service contact at manufacturers' websites to request coupons for their products.
- Sign up for your stores' loyalty cards and provide complete mailing and email information. You may be sent coupons for products you buy regularly.
In reviewing the site itself, I was impressed by the depth of the resources that were available. Though there are a lot of advertisements on the site that sometimes takes away from the text itself, overall the resources are great for the person looking for ways to save some money for their family.
I encourage you all to check out this site and start saving today!
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