Americans Want More Chocolate Survey Finds

Give us more chocolate, vacation and sleep, but hold the celebrity gossip and reality TV.  Mars Chocolate North America today announced the results of a survey commissioned by 3 MUSKETEERS® Brand, which recently launched a tastier 3 MUSKETEERS® Bar, featuring an updated recipe that delivers more chocolate taste.

"The updated 3 MUSKETEERS® bar still has the same fluffy personality," said Debra A. Sandler, Chief Consumer Officer for Mars Chocolate North America. "But now the bar is packed with even more chocolate taste that consumers love."

To spotlight that richer, more chocolate taste, the 3 MUSKETEERS® "More or Less" survey delved into what else Americans want more – and less – of.  While more than 90 percent of Americans want more chocolate, vacation and sleep, nearly an equal amount of those surveyed (89 percent) indicated that they've had enough of the bicep-bulging, fist pumping, feuding, shore-loving friends. Splitting hairs, slightly more Americans (51 percent) want more face-to-face, real world interactions with their social media contacts.

The 3 MUSKETEERS® survey also found:

• With nearly 1,000 channels available on cable and satellite systems, the majority of Americans want more TV channels (58 percent).
• Two out of three Americans want to watch less dancing celebrities, amateur singers and fashion or culinary hopefuls on TV.
• As crucial and cool as technology has become, slightly more people (54 percent) are interested in having less Gs, Ds, Apps and other technology.
• An average of $200 million is being pumped into summer blockbusters; but, nearly two out of three (66 percent) Americans would like to watch less super hero-themed movies.
• Three out of four Americans would like less fashion weeks, film festivals and award shows.
• Before campaign season official begins, nearly 90 percent of those surveyed would like to see less bickering elephants, donkeys and tea cups. Also, 82 percent of respondents would like to see less politically slanted cable TV shows.
• Nearly 80 percent of Americans want less celebrity gossip.

The 3 MUSKETEERS® "More or Less" survey participants include a representative group of 1,040 men and women ages 18 - 64 years and was conducted by Impulse Research.

More Chocolate Taste, Same Fluffy Personality

Today, 3 MUSKETEERS® continues to offer a delicate, light and fluffy nougat center wrapped in delectable 3 MUSKETEERS® chocolate.  The new recipe adds more satisfying chocolate taste to the delicious nougat and with 45 percent less fat than average of the leading chocolate brands, the new 3 MUSKETEERS® bar still offers a great tasting, lighter way to enjoy chocolate.  

For more information on the new 3 MUSKETEERS® Bar, visit www.3musketeers.com or the 3 MUSKETEERS® Facebook page at www.facebook.com/3musketeers.

All opinions expressed in this review are my own and not influenced in any way by the company.  Any product claim, statistic, quote or other representation about a product or service should be verified with the manufacturer or provider. Please refer to this site's Disclaimer  for more information. I have been compensated or given a product free of charge, but that does not impact my views or opinions.  
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