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Sunday, August 16, 2015

Book Review - Beyond Engagement

Beyond Engagement
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About the Book
After twenty years of trying to get it right, precious few organizations have cracked the code of employee engagement. Why? Because few could have anticipated the unbending nature of what Brady G. Wilson calls "the engagement paradox": the more companies focus on engagement, the more disengagement they produce.

What causes this paradox?

As shown in this clear, concise, and compelling book, it is simply this: managing engagement turns out to be just another drain on the most precious resource in business today -- energy. In today's exhaustion era, employees are simply struggling to make it to the weekend. Lacking energy, they resort to quick fixes, workarounds, and reactive firefighting, thereby hardwiring depletion into the system.

As a result, employees come to perceive engagement efforts as a management con game. A high percentage of the employee population believe no meaningful outcomes will occur as a result of the engagement survey. And this crisis of belief causes acute pain inside well-intentioned leaders who are doing their best to unlock employee engagement. They feel caught.

Now Beyond Engagement shows how to get beyond this kind of self-defeating engagement: by managing energy rather than engagement. The ten leadership principles that form the foundation for Brady Wilson¹s work include:


  1. Manage Energy, Not Engagement
  2. Deliver Experiences, Not Promises
  3. Target Emotion, Not Logic
  4. Trust Conversations, Not Surveys
  5. Seek Tension, Not Harmony
  6. Practice Partnering, Not Parenting
  7. Pull Out the Backstory, Not the Action Plan
  8. Think Sticks, Not Carrots
  9. Meet Needs, Not Scores
  10. Challenge Beliefs, Not Emotions





My Take on the Book
Through reading this you are completely engrossed and entranced by the passion that he shows in his writing. The book is down to Earth and is filled with great research throughout. He uses the concept of brain science to show how you can engage people in new and innovative ways.

The concepts were very interesting and I loved the ten leadership principles that he shared which includedManage energy, not engagement; Deliver experiences, not promises; Target emotion, not logic; Trust conversations, not surveys, Seek tension, not harmony; Practice partnering, not parenting; Pull out the backstory, no the action plan; Think sticks, not carrots; Meet needs, not scores; and Challenge beliefs, not emotions. Each of these areas are explored completely and you leave with ideas on how you can incorporate these into your own professional life.

The book was a great read that provides any manager great tips and tools to help better align themselves with their people and the goals that they wish to accomplish!


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