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Monday, November 1, 2010

Book Review - Privacy Means Profit

About the Book
Bulletproof your organization against data breach, identity theft, and corporate espionage
In this updated and revised edition of Privacy Means Profit, John Sileo demonstrates how to keep data theft from destroying your bottom line, both personally and professionally. In addition to sharing his gripping tale of losing $300,000 and his business to data breach, John writes about the risks posed by social media, travel theft, workplace identity theft, and how to keep it from happening to you and your business.

By interlacing his personal experience with cutting-edge research and unforgettable stories, John not only inspires change inside of your organization, but outlines a simple framework with which to build a Culture of Privacy. This book is a must-read for any individual with a Social Security Number and any business leader who doesn't want the negative publicity, customer flight, legal battles and stock depreciation resulting from data breach.
Protect your net worth and bottom line using the 7 Mindsets of a Spy

  • Accumulate Layers of Privacy
  • Eliminate the Source
  • Destroy Data Risk
  • Lock Your Assets
  • Evaluate the Offer
  • Interrogate the Enemy
  • Monitor the Signs
In this revised edition, John includes an 8th Mindset, Adaptation, which serves as an additional bridge between personal protection and bulletproofing your organization. Privacy Means Profit offers a one-stop guide to protecting what's most important and most at risk-your essential business and personal data.


About the Author
John Sileo is America's leading professional speaker on identity theft prevention and corporate data privacy. He lost a quarter-million dollars, destroyed a thriving software business, flirted with jail time and ultimately sent his best friend to prison before he fully understood one thing: information is power.

His satisfied, repeat clients include the Department of Defense, FDIC, the Federal Trade Commission, Blue Cross Blue Shield, Pfizer, the Federal Reserve Bank, Lincoln Financial Group, AARP, Prudential, Liberty Mutual, and scores of financial institutions, universities and associations of all sizes. John recently appeared on 60 Minutes and is regularly featured on NBC, ABC, Fox and Money Matters Today.

My Take on the Book I have not read much on preventing identity theft much in the past, but came to find that this book was one that opened my eyes to the impact of identity theft to business. You can truly tell that the author is an expert on this subject, and does a great job providing practical resources and advice.

The book was definitely one that was easy to read and one that was to the point and down-to-earth. This book provided so many tangible ideas about this topic that I could easily find ways to implement strategies from day one.


All opinions expressed in this review are my own and not influenced in any way by the company.  Any product claim, statistic, quote or other representation about a product or service should be verified with the manufacturer or provider. Please refer to this site's Terms of Use  for more information. I have been compensated or given a product free of charge, but that does not impact my views or opinions.

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